Saturday, 5 September 2026Directory: The tool for the task.70 tools · 36 official sources
70 tools in 10 tasks. Each says what it is for, what it costs, and whether it is the official source.
find.doThe tool for the task.
◆ marks the regulator, registry or test maker. The steps that use these tools are on for.do.
Measure what happened · Service · Global

Google Analytics 4◆

Google's free analytics with event-based goals and UTM attribution.

Price
free
Official source
analytics.google.com
Reviewed
5 Sept 2026
Open analytics.google.com ↗

What it is for

Tracking sign-ups by channel with UTM parameters; heavier and consent-dependent, but free and everywhere.

analytics · UTM

Used in these playbooks